
Gaurav Bhattacharya
CEO, Jeeva AI
Henrik Johansson
CEO, Gembah
Transforming Sales Complexity into Simple, Scalable Results: Gembah’s Journey with Jeeva AI
About Gembah
Founded in 2018, Gembah , headquartered in Austin, Texas, is a pioneering product development platform dedicated to simplifying and accelerating the journey from concept to market-ready product. With over 500 expert designers and a global network of more than 2,000 verified factories across strategic regions including China, Vietnam, Thailand, India, Mexico, ASEAN, and Eastern Europe, Gembah is uniquely positioned to support entrepreneurs, e-commerce sellers, and SMBs.
Gembah’s holistic, end-to-end platform simplifies product creation, handling everything from design and prototyping to sourcing and compliance. Recognized for empowering both emerging startups and established brands like Under Armour and Weber Grills, Gembah democratizes innovation, addressing key challenges such as resource limitations, complex sourcing processes, and compliance demands.
The Core Challenges
Navigating Complex Regulatory Compliance
Continuously evolving legal regulations required frequent updates to campaigns, which were manually intensive and error-prone.
Increased risk of compliance penalties due to delayed or missed regulatory updates.
Sales team productivity suffered as resources were diverted to manage compliance tasks.
Fragmented Data and Inefficient Research
Reliance on scattered and manual data processes led to delayed, outdated, and inaccurate lead information.
Sales effectiveness diminished due to poor data quality, negatively affecting customer interactions.
Lack of real-time enriched lead data created inefficiencies and impacted decision-making speed.
Limited Scalability in Content Creation
Manual generation of outreach messages limited the ability to scale efficiently.
Outreach personalization suffered due to the lack of flexible, customizable templates.
Reduced engagement rates and outreach effectiveness due to generic, less personalized messages.
Entering Jeeva AI-
Gembah selected Jeeva AI to overcome these challenges through automated compliance management, intelligent lead enrichment, and scalable content creation. Jeeva AI's integration streamlined Gembah's sales processes, significantly enhancing operational efficiency and responsiveness.
Use Case 1 : Real-Time Compliance Automation & Regional Campaign Scalability
As a global product manufacturing company, Gembah frequently engages prospects across diverse regulatory environments. Jeeva AI enabled them to adapt email and LinkedIn campaigns in real-time, ensuring compliance across markets. More importantly, Jeeva made it easy to tailor messaging region-wise, allowing Gembah to speak the language of each market, both literally and contextually. Campaigns could be quickly scaled using industry-relevant phrasing and terminology that resonated with each audience, making outreach more effective and hyper-localized without adding operational burden
Use Case 2 : Enhanced Lead Enrichment and Automation
Through real-time data collection and analysis, Jeeva AI empowered Gembah’s sales teams with immediate, enriched lead insights. Automated workflows, tracking, and AI-driven inbound intelligence improved team productivity, enabling precise and effective pre- and post-sales interactions.
Use Case 3: Scalable, Personalized Outreach Content
Jeeva AI's intelligent, customizable templates enabled rapid generation of personalized, compliant outreach content. This drastically enhanced the scalability, engagement, and effectiveness of email and LinkedIn campaigns, driving significantly higher positive response rates.
Impact
Metric | Result |
Emails Sent | Increased from 3,000/month to 7,531/month |
Positive Replies Received | Increased from ~3/month to 10+/month |
Compliance Management | Transformed from manual, high-risk processes to automated, real-time updates |
Lead Enrichment | Reduced from hours per lead to instantaneous |
Campaign Setup & Execution | Reduced from days to under 30 minutes |
What Changed with Jeeva AI
Aspect | Before Jeeva AI | After Jeeva AI |
Compliance Management | Manual, error-prone | Automated, proactive |
Lead Data Handling | Scattered, outdated | Real-time, enriched |
Outreach Capabilities | Manual, generic | Personalized, scalable |
Conclusion
Gembah effectively utilized Jeeva AI to solve critical sales process bottlenecks. The intelligent automation of compliance, lead enrichment, and outreach significantly elevated their sales effectiveness, tripled high-intent leads, and improved overall response rates, enabling Gembah to sustain business growth and innovation effectively.
Company
Gembah is a product development platform that helps companies design, source, and manufacture consumer products through a unified, tech-enabled supply chain ecosystem.
Results
2.5x increase in outreach volume — from 3,000 to 7,531 emails/month
Over 3x more high-intent replies — from ~3 to 10+ replies/month
100% compliance assurance — legal updates auto-handled in live campaigns
90% reduction in setup time — campaigns launched in under 15 minutes
Real-time lead enrichment — zero manual research, better sales conversations