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Gaurav Bhattacharya
Gaurav Bhattacharya

CEO, Jeeva AI

July 10, 2025

Using Jeeva’s Multichannel Sequencer to Blend Email, InMail & Dialer

Using Jeeva’s Multichannel Sequencer to Blend Email, InMail & Dialer

Using Jeeva’s Multichannel Sequencer to Blend Email, InMail & Dialer

Using Jeeva’s Multichannel Sequencer to Blend Email, InMail & Dialer

Gaurav Bhattacharya
Gaurav Bhattacharya
Gaurav Bhattacharya

CEO, Jeeva AI

July 10, 2025

Jeeva’s Multichannel Sequencer Email, InMail & Dialer
Jeeva’s Multichannel Sequencer Email, InMail & Dialer
Jeeva’s Multichannel Sequencer Email, InMail & Dialer
Jeeva’s Multichannel Sequencer Email, InMail & Dialer

Executive Snapshot

Signal

Fresh 2024-25 Data

Why It Matters for Multichannel Sequencing

Email opens plateau at 42.35%

2025 HubSpot benchmark across industries

Single-channel email leaves ~58% of prospects unreached.

InMail responses 18-25% avg

LinkedIn Learning + Skylead guide

Layering InMail multiplies replies vs cold email’s ±3%.

Voice notes ≥25% reply rates

Growth Machine LinkedIn voice message tests

Pattern-break medium refreshes sequences after inbox fatigue.

Multichannel campaigns lift responses +24%

2025 SuperAGI cadence study

Coordinated touches outperform siloed outreach.

Cold-call connect rate 16.6%, convo success 65.6%

Cognism 2025 State of Cold Calling

Phone still converts, especially when timed by intent signals.

Spam-complaint ceiling 0.3%

Gmail & Yahoo Feb 2024 sender rules

Over-mailing damages domain reputation; channel blend protects it.

First responder wins 50% leads; automation boosts conversion +30%

Speed-to-lead report, 2025

Sub-minute sequencing beats human reaction by hours.

Why Email + InMail + Dialer Beats “Spray-and-Pray”

  • Channel preferences are fragmented: executives ghost emails but answer LinkedIn; operations ignore social but pick up calls before 11 a.m. local.

  • Deliverability is dynamic: Gmail/Yahoo throttle domains over 0.3% spam complaints, forcing volume caps and relevance increases.

  • Response decay is brutal: qualification odds drop 80% after 5 minutes; email-only workflows rarely keep pace.

  • Each channel adds unique signals: an InMail open or 93-second call indicates intent feeding next-touch logic.

  • Result: a blended sequencer pivoting by persona × behavior × time wins more replies with fewer sends.

Inside Jeeva’s Multichannel Sequencer

mermaid

Copy

graph LR

A[Lead / Account] --> B{Signal Score}

B -- Hot (≥75) --> C1[Email Touch]

B -- Warm (50-74) --> C2[InMail or Voice Note]

B -- Cold (<50) --> C3[No-touch nurture]

C1 & C2 --> D[Engagement Telemetry]

D --> E[LLM Reasoning Engine]

E -->|If no reply 24 h| F1[Dialer Call]

E -->|Positive signal| F2[Route to AE]

Layer

Key Technology

Business Payoff

Signal Scoring

Combines email opens, LinkedIn views, Bombora intent

Surfaces ready-to-buy accounts faster

Channel Selector

o3 model weighs persona + channel fatigue

Keeps spam rate safely below 0.1%

Cadence Engine

Time-zone aware; call windows 8–11 a.m. prospect-local

Connects 18% more cold calls in tests

Sample 5-Day Sequence (SaaS Mid-Market ICP)

Day

Trigger

Channel

Copy Angle

0 (T+2 min)

Form-fill

Email #1

Thank-you + ROI case (200 words)

0 (T+4 h)

No open

LinkedIn InMail

70-word value prop, personalized chart

1 (10:00 prospect-local)

No reply

Dialer call

30-sec opener; voicemail drop if no pickup

2

InMail viewed, no reply

LinkedIn voice note

15-sec pattern-break invite

4

Email reopened twice

Email #2

Calendar link + micro-CTA

This cadence uses all three channels without exceeding Gmail or LinkedIn send limits.

KPI Lift from Early Deployments

Metric

Baseline (email-only)

With Jeeva Sequencer

Overall reply rate

3.1% (email)

9.4%

Meetings booked / 1,000 leads

3.8

11.3

Spam-complaint rate

0.41%

0.07% (well under 0.3% cap)

Avg. time-to-first-reply

6 hours 12 minutes

42 seconds

Pipeline velocity

91 days

56 days

Implementation Playbook

  • Data Hygiene: Verify emails (<2% bounce), scrub stale LinkedIn handles, purge Do-Not-Call numbers.

  • Persona-Channel Matrix: Map channel preferences (e.g., RevOps prefers LinkedIn, COO prefers calls).

  • Sequence Library: Draft modular snippets: ≤120 words for email, ≤400 characters for InMail, 30-sec call scripts per persona and stage.

  • Compliance Guardrails: Ensure DMARC/SPF alignment; provide one-click unsubscribe; cap calls at 4 total; respect local quiet hours.

  • Feedback Loop: Feed open/click/voice-note listens back to the LLM to retune timing each sprint.

Risks & Mitigations

Risk

Exposure

Mitigation

Over-sequencing → spam block

Domain flagged if >0.3% complaints

Real-time spam monitor + channel rotation

LinkedIn InMail caps

800 credits/seat/month

Prioritize hot segments; fallback to connection requests + DMs

Call fatigue

Prospects auto-block numbers

Dialer randomizes caller ID pool; max 2 voicemails per sequence

Signal noise

False positives from casual browsing

Require ≥2 intent events before “Hot” status

What’s Next (2025-26 Roadmap)

  • Generative voicemail cloning: AI mimics top rep’s tone; early tests show +17% callback lift.

  • Auto-channel ABR (Always-Best-Respond): Sequencer shifts live threads to WhatsApp/SMS if email bounces.

  • Conversation memory: Voice-to-text transcripts feed objections dynamically into next emails.

Key Takeaways

  • Email alone isn’t enough—InMail and calls fill critical engagement gaps.

  • Adaptive sequencing beats rigid cadences by tuning channel, timing, and messaging to live intent signals.

  • Compliance and domain health require channel rotation under spam thresholds.

  • Early adopters of Jeeva’s sequencer see 3–4× more meetings and accelerate pipelines by over a month.

FAQs

How many channels per week is optimal?
3–5 touches across 2–3 channels maximize replies while minimizing fatigue.

What if prospects reply on LinkedIn but not email?
Sequencer detects preferred channel and pauses email branch, escalating social threads.

Does cold calling still work in 2025?
Yes, with 16–17% connect rates and 65% conversation success when preceded by context emails/InMails.

Will multichannel outreach raise spam scores?
No; shifting touches off email lowers overall spam complaints below Gmail’s 0.3% threshold.

Can I customize sequences by persona?
Absolutely; Jeeva’s templates auto-swap assets and CTAs per segment, with LLM-tuned copy for pain points.

How soon can I go live?
Typical rollout takes two weeks; first meetings often book within the first week.

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