Dec 2, 2025
How Industrie Lemieux Tripled Industrial Leads with Jeeva AI
with Gaurav Bhattacharya, CEO of Jeeva AI
200%
Increase in Sales meetings booked
4x
Positive replies
3.3x
Qualified manufacturing leads
“Jeeva AI modernized our entire sales workflow. We’re booking more meetings, generating higher-quality leads, and scaling outreach without adding extra headcount.”
Marc-André Lemieux, President & CEO
Introduction
Industrie Lemieux - a long-established industrial manufacturing and custom metal-fabrication company - had strong demand but struggled with scaling outbound sales, reaching new buyers, and converting website traffic into real sales conversations. With manual prospecting and slow follow-ups holding back growth, Lemieux turned to Jeeva AI to modernize its sales engine. Within weeks, Jeeva AI transformed their lead generation, outreach efficiency, and sales pipeline quality.
Company Overview
Industrie Lemieux designs and manufactures high-precision industrial metal components, machinery parts, and fabrication solutions for construction, energy, heavy-equipment, and commercial sectors. Known for reliability and engineering depth, Lemieux serves mid-market and enterprise clients across North America.
Their challenge wasn’t product quality - it was scaling revenue, expanding into new regions, and increasing the volume of qualified opportunities entering their pipeline. Jeeva AI became the catalyst for their next phase of growth.
Company Profile
Attribute | Details |
|---|---|
Name | Industrie Lemieux |
Founded | 1986 |
HQ | Quebec, Canada |
Employees |
|
Product/Service | Industrial fabrication, metal manufacturing, machinery components, custom engineering |
Reach | Canada + USA manufacturing & industrial markets |
Notable Brands / Clients | Construction firms, equipment manufacturers, commercial contractors |
Challenges Before Jeeva AI
Pain Point | Impact on Industrie Lemieux |
|---|---|
Manual prospecting & outdated outreach workflows | Limited outbound volume; reps spent hours researching prospects |
Low conversion from website visitors | High-interest traffic, but only a small fraction converted into RFQs or demos |
Slow follow-ups | Missed buyer windows; delayed conversations with procurement teams |
No scalable growth system | Pipeline unpredictable and dependent on manual rep activity |
Solution Deployment
1. Lead Generation & Enrichment
Jeeva AI identified procurement managers, facility directors, and manufacturing buyers across the US and Canada.
Enrichment waterfall verified company size, industry type, annual purchase volumes, and procurement cycles.
2. Personalized Outreach at Scale
Contextual messages referencing materials, order volumes, machining needs, or sustainability compliance.
Emails sent directly through Lemieux’s domain for maximum deliverability.
3. AI-Powered Inbound Conversion
Anonymous website visitors were enriched and matched to company records.
High-intent visitors triggered automated sequences or RFQ reminders.
4. Automated Follow-Ups & Scheduling
Jeeva AI Calendar Assistant automatically scheduled intro calls with procurement teams.
Zero manual back-and-forth for booking.
Lead Generation Metrics
Metric | Before Jeeva AI | After Jeeva AI | Improvement |
|---|---|---|---|
Qualified manufacturing leads |
|
| 3.3× increase |
Positive replies |
|
| 4× increase |
RFQ submissions |
|
| 3.3× growth |
Sales meetings booked |
|
| 4× increase |
Workflow & Scale Efficiency
Process | Before Jeeva AI | After Jeeva AI | Outcome |
|---|---|---|---|
Prospect research time | 25–30 mins/lead | <2 mins/lead (automated) | 90% time saved |
Follow-up emails | Manual & inconsistent | Fully automated sequences | Consistent engagement |
Booking calls | Manual scheduling | AI auto-scheduling | Faster cycles |
Team workload | 3 reps overloaded | 1 rep + Jeeva AI | Scalable pipeline |
Why Choose Jeeva AI
Industrie Lemieux selected Jeeva AI because:
Agentic AI workflows built specifically for outbound sales
Advanced enrichment for industrial buyer targeting
High-quality personalized outreach without increasing headcount
End-to-end automation from lead identification → outreach → follow-up → meeting booking
Seamless integration with their CRM and sales stack
Jeeva AI provided performance, speed, and scale the traditional manufacturing sector rarely sees.
Conclusion
Industrie Lemieux transformed its sales operations with Jeeva AI - achieving 3× more qualified leads, 4× more meetings, and a significantly stronger industrial pipeline. With automation taking over repetitive tasks, their sales team now focuses on strategic conversations, RFQs, and expanding their manufacturing footprint across North America.
Jeeva AI didn’t just optimize outreach - it built a scalable, predictable growth engine for a decades-old industrial powerhouse.
Company name
Industry
Industrial Manufacturing • Metal Fabrication • Machinery Components
Headquarters
Quebec, Canada
About Company
Industrie Lemieux is a Canadian industrial manufacturer specializing in precision metal fabrication, machinery components, and custom engineering solutions. They serve construction, energy, heavy-equipment, and commercial sectors across North America.
Tools Used
LinkedIn Outreach
Sales Automation and Outreach
AI Lead Generation
AI Lead Qualification
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